What is a Citation?
Any mention of your business on the web, with or without a link is called a citation. It is any combination of your company name, address and phone number (NAP) and/or a postal zip code. These are usually found in directory listings such as Google+, Bing, Yahoo and in major data aggregators that feed the directory listings, such as Localeze, Acxiom, Factual and Infogroup.
There are many types of citations, and choosing the one the best fits your needs is the key to SEO success. These include:
With Whitespark, they offer free resources that you can actually search to determine the best citations for your area, whether it be by category, city or country. Not all citations are equal. What may be a top directory listing in one city, might not match up for another. Based on research by WhiteSpark, the following are the recommended citations to use in Dallas, Texas:
- www.yelp.com
- www.yellowpages.com
- www.bbb.org
- www.indeed.com
- www.angieslist.com
- www.thumbtack.com
- www.facebook.com
- www.dallasnews.com
- www.dmagazine.com
- dallas.craigslist.org
- dfw.cbslocal.com
- www.groupon.com
- www.linkedin.com
- www.homeadvisor.com
- www.youtube.com
- www.manta.com
- www.dallasobserver.com
- directory.dmagazine.com
- www.tripadvisor.com
- dallas.cityvoter.com
The top citations in for Denver, Colorado are:
- www.yelp.com
- www.yellowpages.com
- www.indeed.com
- www.angieslist.com
- www.bbb.org
- www.thumbtack.com
- www.denverpost.com
- denver.cbslocal.com
- www.facebook.com
- www.denver.com
- denver.craigslist.org
- denveralist.cityvoter.com
- www.homeadvisor.com
- www.westword.com
- www.manta.com
- www.denverhealth.org
- www.groupon.com
- www.denver.org
- www.linkedin.com
- www.denvergov.org
The top citations by category for attorneys are:
- lawyers.findlaw.com
- www.avvo.com
- www.justia.com
- www.lawyers.com
- www.yellowpages.com
- www.thumbtack.com
- attorneys.superlawyers.com
- www.hg.org
- www.yelp.com
- attorneys.lawinfo.com
- www.youtube.com
- lawyers.law.cornell.edu
- www.superpages.com
- local.dmv.org
- threebestrated.com
- www.martindale.com
- www.facebook.com
- www.nolo.com
- www.manta.com
- www.legalconsumer.com
Whitespark is an excellent resource for researching local directory listings (citations) options as well as by city, category and country. They also offer free tools for local SEO.
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